The Power of Pink

Pink food is having a moment.

Pink foods’ vibrance and playfulness make them a natural for generating social media buzz. Likewise, adding pink foods as limited-time offers (LTOs) can help you generate the excitement you need to drive traffic and revenue.

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Powerful LTOs

Dessert LTOs are now the second most popular food LTO among customers

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Popular

Burgers, sandwiches, desserts and pizza are the most frequently selected food LTOs

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Lucrative

Operators report up to 25% increases in revenue and foot traffic during successful LTOs

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Generate Buzz

85% of people who enjoyed an LTO will return, 75% will tell someone about it

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Adds Variety and Novelty

7 in 10 restaurant goers have eaten an LTO in the past month

Pink Menu ideas and inspiration

Pink Peppercorn Crusted Tuna Tacos Recipe Card
Pink Peppercorn Crusted Tuna Tacos

Seared pink peppercorn-crusted tuna on corn tortillas with colorful red cabbage, avocado, mango slaw and a house-made chipotle-raspberry sauce.

Raspberry Scones Recipe Card
Raspberry Scones

These tender little cuties pair perfectly with a morning coffee, a smoothie, or all on their own as a snack. Bake up a batch and see how quickly they disappear!

Grilled Caesar Salad with Raspberry Caesar Dressing Recipe Card
Grilled Caesar Salad with Raspberry Caesar Dressing

Grilled romaine hearts topped with fire-roasted corn, prosciutto crisps, pickled red onion, and raspberry Caesar dressing. Served with goat cheese and raspberry crumbles crostini.

Pink Dipping Sauce Recipe Card
Pink Dipping Sauce

Not just any dipping sauce—this one gets attention for all the right reasons. It's pink. It's unexpected. And, we think it's pretty darn tasty. What will you serve it with?

Raspberry Citrus Ice Recipe Card
Raspberry Citrus Ice

Add these fruit-filled ice cubes to any summer beverage (including water), and presto! You've instantly made it fancy. Such an easy way to impress your customers.

Raspberry Jalapeño Popper Cream Cheese Recipe Card
Raspberry Jalapeño Popper Cream Cheese

This tasty mixture has a little color, a whole lot of flavor, and packs a punchy jalapeño kick! And it does double duty as a dip or spread for wraps and sandwiches.

Raspberry Mango Cream Crepe Filling Recipe Card
Raspberry Mango Cream Crepe Filling

Do you have crepes on your breakfast and brunch menus? If not, this creamy, fluffy filling packed full of fruit is the perfect reason to add them.

Raspberry Mimosa Recipe Card
Raspberry Mimosa

Fancy and fizzy—this festive beverage is the perfect choice for any celebration. Enjoy!

Rosy Strawberry Waffles Recipe Card
Rosy Strawberry Waffles

Tender waffles topped with strawberries and served with a poached egg, crispy bacon and a delicious raspberry curd.

Pink Form

Get a free sample

Fill out the form below to order a sample. Once you've submitted the form, a Simplot Foods representative will contact you.

To receive a free sample, you must be doing business currently as a foodservice operator or distributor.